Elsight

97 Google Score
A Grade in GTMatrix
Israeli Drone Industry

About The Project

Industry :

Transportation

Sector :

Unmanned Vehicle Communication Solutions

Niche :

Aerospace and Defense

Country :

Israel

Technologies:

Team Size :

5 Team Member: 2 Frontend, 1 Backend, 1 GSAP Animato, 1 QA

Initial Goal

Elsight, a prominent player in Israel’s drone industry, needed a complete overhaul of their existing website to align with their reputation and the high standards required by industries such as military, defense, agriculture, and mining. The objective was to migrate the website from WIX to WordPress, implement a new design, and provide ongoing support for design, development, and QA.

Pain Area

Security and Trust: For a company serving critical industries in a security-conscious country like Israel, trust, security, and a robust solution were non-negotiable.
Customization Limitations: The existing Wix website was restrictive, making it difficult to implement advanced features and design updates.
Complex Migration: Moving from Wix to WordPress while creating a completely new design and maintaining data integrity required meticulous planning and execution.

Development Approach

Backend Development: Rebuilt the website architecture in WordPress, incorporating a robust and secure custom CMS using extended ACF.
Frontend Development: Sliced the new design into responsive HTML and CSS, implementing GSAP animations to create a dynamic and engaging user experience.
Integration and Optimization: Integrated the frontend with the WordPress backend and optimized the website for speed and responsiveness across all devices.
Server Migration: Launched the website on a new, secure server, ensuring seamless operation and accessibility.
Post-Launch Optimization: Conducted detailed speed optimization for each page, achieving exceptional performance metrics.

Deliverables Outlined

Customizable CMS: Developed a flexible content module system that empowered the client to create dynamic pages using predefined modules. This modular backend enabled quick updates without compromising design consistency.

Responsive Design for Business-Class Appeal: Delivered a modern, business-class website with a focus on clean layouts and usability. The design resonated with the brand’s premium image and was tested extensively across devices for responsiveness.

High-Speed Optimization: Achieved top scores on Google PageSpeed Insights and GTmetrix by optimizing performance, ensuring fast load times and smooth navigation. This helped enhance user experience and SEO rankings.

Advanced Security Features: Integrated robust security measures to protect sensitive data and maintain reliability for high-traffic usage.

Performance Optimization: Achieve a 90%+ speed score on Google Lighthouse and GTmetrix for each page.

Challenges Faced

Complex Migration: Transitioning from WIX to WordPress while ensuring no data or functionality was lost required meticulous planning and execution.
Security and Trust Requirements: Meeting the high security and trust standards demanded by industries like military and defense was paramount.
Animation and Performance Balance: Implementing GSAP animations without compromising website speed and responsiveness required advanced coding techniques.
Custom Features Integration: Developing unique features like a 3D product viewer and live stock charts in the investor relations section added layers of complexity.

Solution

Custom WordPress Architecture: Developed a modular backend using ACF, providing scalability and ease of customization for future updates.
GSAP Animation Implementation: Designed smooth animations that enhanced interactivity while maintaining optimal performance.
Secure Server Deployment: Migrated the website to a high-security server, ensuring data protection and reliability.
Performance Engineering: Used advanced techniques like lazy loading, script minification, and caching to optimize performance, achieving top-tier speed scores.

Mayur and his team are top notch, professionals at everything they do. I used their services for two years and was always satisfied with their work. Competitive pricing and excellent work. Highly recommend using them.

Unique or Interactive elements

Homepage with GSAP Animations

A visually captivating homepage with dynamic animations that highlight Elsight's innovative spirit.

Let’s Connect Section

An engaging, interactive section encouraging user interaction and conversions.

Product Page 3D Viewer

A feature-rich 3D viewer allowing users to explore products interactively.

Investor Relations Stock Chart

A live stock chart providing real-time updates, tailored for the investor audience.

Product Feature Sections

Visually enhanced sections showcasing product features with dynamic interactivity.

Success Story

97+

Score on Lighthouse Pagespeed

A

Grade in GTMatrix

Daily Maintained

The Elsight website redevelopment was a significant milestone:

Client Satisfaction: Elsight praised the quality of the website’s design, functionality, and performance.
Improved Engagement: The interactive elements and slick animations captivated users and elevated their online presence.
Enhanced Performance: Achieved high-speed scores across the website, ensuring seamless user experiences.
Long-Term Collaboration: The successful delivery of the project led to an ongoing partnership for maintenance, updates, and future enhancements.